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Operations Marketing Manager
Location: Hybrid | Onsite at Jostens' Minneapolis Headquarters 3 Days/Week
About You:
You are a results-driven marketing operator who thrives on turning strategy into execution. As an Operations Marketing Manager, you will be responsible for operationalizing and scaling partner and growth marketing initiatives that drive measurable revenue and ROI for Jostens. You will serve as the execution engine between Partnerships, Marketing, Product, and Technology—translating strategy into launched programs, optimized campaigns, and repeatable operating models that accelerate new business growth.
You Will:
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Execute partner marketing programs. Own end-to-end execution across channels including email, post-purchase, marketplace, and performance-based initiatives.
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Drive performance through analytics. Establish KPIs, reporting frameworks, and test-and-learn strategies to improve conversion, yield, and ROI.
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Identify growth opportunities. Surface upsell, expansion, and optimization opportunities within existing partner programs.
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Support new business launches. Help bring new initiatives to market, including marketplace integrations and emerging monetization models.
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Enable technical execution. Partner with Product and Technology teams to operationalize integrations that support marketing activation and revenue capture.
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Lead go-to-market readiness. Develop launch plans, checklists, and post-launch optimization strategies for new offerings.
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Connect cross-functional teams. Act as the central point of coordination across Partnerships, Marketing, Analytics, Legal, Product, and external partners.
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Typical/expected % of overnight travel: Less than 5%
You Have:
- Education: Bachelor's degree in Marketing, Business, or a related field, or equivalent experience.
- Marketing Operations Experience: 5+ years of experience in marketing operations, partner marketing, growth marketing, or revenue-focused roles. Preferred experience supporting or launching marketplace integrations or monetization platforms. Experience working in education, consumer brands, or other high-trust data environments.
- Execution Expertise: Proven ability to operationalize programs from concept through launch and continuous optimization. Familiarity with email marketing, post-purchase marketing, affiliate, or partner-driven revenue models.
- Analytical Strength: Strong ability to interpret performance data and translate insights into actionable decisions. Comfort working with dashboards, experimentation frameworks, and performance reporting tools.
- Cross-Functional Leadership: Excellent communication and stakeholder management skills across multiple teams.
- Bias for Action: Demonstrated track record of driving execution, ownership, and follow-through in fast-paced environments.
Love Where You Work:
- Healthcare: Competitive healthcare (health, dental, vision, coverage) in addition to voluntary benefits including home and car insurance, pet insurance, flexible spending account, amongst many more.
- Retirement: 401K plan with immediate vesting.
- Flexibility: Hybrid schedule with on-site work 3 days a week.
- Time Off: Accrued paid time off and company-paid holidays. (Washington residents receive 13 vacation days, 8 paid sick leave, 11 company-paid holidays, and family paid leave.)
- Development: Tuition reimbursement after 6 months of service.
- Pay Transparency: Salary range is $90,000 to $100,000 with annual bonus eligibility.
Application Deadline: June 30, 2026
About Us:
Jostens leads the student commemoration market and has been serving local communities for over 125 years. We work with thousands of K-12 schools, colleges, and universities each year, and have the honor of partnering with beloved sports teams and esteemed organizations across the country. Our iconic products—like yearbooks, letter jackets, class jewelry, and championship rings—keep meaningful traditions alive and inspire millions of people to celebrate their unique stories, milestone moments, and biggest accomplishments every year. We have 13 first-class facilities across the globe, from North America to the Caribbean. Watch a short video about us here (https://f.io/HIAsH659).
All About Marketing:
Our Marketing team leverages digital marketing strategies and tactics focused on schools, independent sales reps, parents, and students to deliver the right message, to the right customer, at the right time. Team members will understand and leverage customer insights through data analysis & testing to create experiences and relevant content throughout the customer journey and to support our specialized product lines including Yearbooks, Class Rings, Graduation Products, and Professional Sports. Through executing across a variety of consumer touchpoints on jostens.com, social, e-mail, and print materials, the team collaborates with internal partners to create relevant and timely marketing campaigns to meet the needs of our customers. Jostens allows for a hybrid work setting that focuses on creating professional and personal development. We can't wait to show you what our Marketing Team has to offer at Jostens!
Americans with Disabilities Act (ADA):
Jostens is committed to the full inclusion of all qualified individuals. If reasonable accommodation is required to fully participate in the job application or interview process, or to perform the essential functions of the position, please reach out to our HR team at [email protected] or (952) 830-3300.
Jostens is an Equal Opportunity Employer and complies with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.
California Privacy Policy: https://www.jostens.com/about/california-employee-privacy-policy