About Swan Hellenic
Swan Hellenic is a pioneering cultural expedition cruise company with a legacy dating back to the 1950s. Our mission is to take inquisitive, discerning travelers to the world's most extraordinary and remote destinations in sophisticated style. With elegant, Scandi-inspired ships carrying fewer than 200 guests, we offer immersive, destination-led experiences enriched by expert-led lectures and meaningful shore programs. As we continue our global expansion, we are seeking passionate professionals to help raise awareness and accelerate growth across key markets.
Job Summary
We are seeking a high-performing Sales Director (SD) to develop and manage sales initiatives with our National and Account partners in the Eastern Region. The ideal candidate will be a strategic sales hunter and relationship builder with a deep understanding of the luxury and expedition travel markets. This role will focus on driving B2B sales through agency partnerships, increasing full-ship charters, group business, and new-to-brand FIT sales.
Key Responsibilities
Revenue Generation & Account Development
- Build and manage strong partnerships with top-tier travel advisors, consortia, and luxury agency networks.
- Actively pursue charter and group business opportunities aligned with Swan Hellenic's expedition product.
- Conduct weekly client engagements (in-person or virtual) to drive sales and nurture relationships.
- Identify and convert new-to-brand opportunities, particularly through strategic agency outreach and niche market targeting.
- Oversee National Account partnerships to ensure they align with brand strategy and while maximizing the impact of collaborative marketing and sales efforts.
Sales Strategy & Execution
- Design and execute regional sales plans with clear KPIs, focusing on long-term growth and consistent pipeline generation.
- Analyze territory potential, competitor activity, and booking trends to refine approach.
- Create annual business plans, promotional budgets, and forecasting reports to support growth targets.
Training, Events & Trade Support
- Deliver in-depth product training and destination education to frontline advisors and agency owners.
- Represent Swan Hellenic at luxury travel shows, National and Account partner conferences, industry conferences, and agency-hosted client events.
- Actively promote Swan Hellenic's unique differentiators (e.g., cultural enrichment, polar expeditions, small ship design).
Reporting & CRM Discipline
- Track progress using internal CRM tools maintaining a clean pipeline and performance reporting.
- Submit accurate monthly reports and participate in weekly sales team calls with global leadership.
- Manage expenses in line with corporate travel and entertainment budgets.
Marketing & Brand Advocacy
- Serve as the face of Swan Hellenic in the region and to our National Account partners, conveying our values of discovery, enrichment, and authenticity.
- Collaborate with Marketing and Global Sales to support regional campaigns, digital promotions, and co-branded agency initiatives.
- Proactively sharing content, offers, and insights with trade partners across social and email channels.
Required Qualifications
Experience
- Minimum 10 years in luxury sales, with experience in cruises, expedition travel, or cultural tours strongly preferred.
- Proven success in delivering revenue growth, securing new agency partnerships, and managing a defined territory.
- Existing relationships within the luxury travel trade are a strong asset.
Skills & Competencies
- Strategic thinker with a proactive sales approach and strong closing ability.
- High-level communicator with excellent presentation and interpersonal skills.
- Self-starter, comfortable working remotely with minimal oversight, while being a collaborative team player.
- Proficient in CRM platforms, Microsoft Office Suite, and virtual meeting tools.
Requirements
- Based in Florida U.S., legally authorized to work in the U.S.
- Able to travel up to 70%, including multiple nights away from home per week.
- Bachelor's degree in business, Marketing, Tourism or equivalent experience.
- Valid driver's license and reliable vehicle required.
Why Join Swan Hellenic?
- Competitive compensation structure with performance-based incentives.
- Opportunity to join a storied brand with a bold vision for modern expedition cruising.
- Be part of a global team redefining cultural exploration in the most remote corners of the world.