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Senior Editor, The COO Club
Job summary
Work model
About The COO Club
Through TheDigitalProjectManager.com, we've built a substantial audience around project delivery, work management, PM software, operational systems, and the practical ways teams get work done.
Now we're building on that foundation to create The COO Club: a senior media brand for those responsible for how work is designed, governed, automated, and executed.
The COO Club helps operations leaders make better decisions in the AI era through peer-driven insights, practical frameworks, executive playbooks, software guidance, events, and community-powered experiences.
Our coverage focuses on AI-enabled operations, organizational design, cross-functional execution, operational efficiency, systems optimization, scalable delivery, and modern executive leadership.
Our audience includes COOs, VPs of Operations, Heads of Delivery, operations executives, PMO leaders, transformation leaders, and senior practitioners looking for practical insight, trustworthy guidance, and meaningful professional connection.
About the Role
We are looking for a Senior Editor to help build The COO Club into a trusted, community-powered media brand for operations leaders and senior executives.
This is not a maintenance editing role. You will help define the voice, editorial strategy, contributor network, content formats, and audience experience for a new executive brand built on an existing audience foundation.
This role is responsible for growing loyal, engaged operations leadership audiences through authoritative, practitioner-led editorial experiences across articles, newsletters, social, video, podcasts, livestreams, events, and strategic partnerships.
Who You Are
- You understand how to create editorial brands that professionals actively trust, return to, and recommend.
- You are deeply curious about how COOs and operations executives operate, make decisions, adopt AI, design organizations, drive efficiency, and navigate cross-functional complexity.
- You know how to turn practitioner insight into useful editorial experiences that feel credible, clear, visual, engaging, and worth sharing.
- You are not just a writer or editor. You are a builder of audience systems, community loops, and repeat engagement.
- You think beyond articles and understand that modern editorial engagement happens across newsletters, video, podcasts, social, community discussions, livestreams, events, partnerships, search, and AI discovery experiences.
- You are comfortable experimenting with formats, workflows, packaging, distribution strategies, and audience experiences to improve performance over time.
- You care about usefulness, clarity, audience trust, and measurable impact.
What You'll Be Doing
1. Build engaged, community-powered editorial experiences
- Create, assign, edit, write, and publish editorial content across articles, newsletters, social, short-form video, narrative video, podcasts, livestreams, events, and community formats.
- Develop content informed by real practitioner insight, including interviews, contributor conversations, operations and executive communities, surveys, Q&As, and social listening.
- Create audience experiences focused on operational strategy, AI-enabled workflows, organizational efficiency, cross-functional execution, systems and tooling, and modern executive leadership.
- Help program and support webinars, livestreams, roundtables, podcasts, and editorial event experiences.
- Repurpose editorial IP into newsletter blocks, social content, video clips, lead magnets, reports, and community assets.
2. Create insight-led decision-support content that performs
- Assign, edit, write, optimize, and experiment with JTBD, workflow, systems, tools, AI, and practitioner-led content.
- Build content that helps operations leaders understand what to do, how to do it, and what tools, workflows, systems, or approaches can help.
- Improve SEO-driven and community-driven content with stronger practitioner insight, storytelling, visuals, structure, examples, CTAs, and internal journeys.
- Use Marfeel, GA, HubSpot, newsletter data, and audience performance signals to guide optimization and experimentation.
- Test headlines, hooks, formats, distribution strategies, CTAs, and conversion pathways to improve performance.
3. Expand audience reach, relationships, and distribution
- Identify, recruit, and manage COOs, operations executives, operational SMEs, partners, and contributor voices.
- Build contributor → content → audience → community growth loops.
- Act as a visible host and guardian of the brand across newsletters, events, podcasts, social, community spaces, and contributor relationships.
- Package and distribute content across newsletter, social, search, Discover, podcast, video, community, partner, and digital PR channels.
Your Skillset Includes
- Strong editorial judgment and audience instincts.
- Experience creating B2B, practitioner-led, or professional editorial content.
- Strong interviewing and synthesis skills.
- Ability to turn complex operational challenges, executive priorities, and organizational topics into useful, engaging editorial experiences.
- Experience growing newsletter engagement, subscriber audiences, or community participation.
- Experience across multimedia formats including newsletters, social, video, podcasts, webinars, or events.
- Comfort using analytics and audience signals to guide experimentation and optimization.
- Understanding of SEO, distribution strategy, audience engagement, and AI discovery trends.
Salary and Benefits
- Salary: $100,000 - $130,000 a year (USA-based).
- Full-time, remote position.
- Eligible for a discretionary bonus and a comprehensive benefits package.
About Us
We're a rapidly growing, independent media tech company headquartered in Vancouver, B.C. Canada. Since 2012, our portfolio of influential digital publications has been helping millions of people succeed at work. We enjoy an impact-driven environment that combines the agility of a startup with the creativity of an agency and the diversity of a global company.
Diversity Equity and Inclusion
Black and White Zebra is an equal opportunity employer and considers all candidates for employment regardless of race, color, religion, sex, national origin, citizenship, age, disability, marital status, military or veteran's status, sexual orientation or any other category protected by law.