Marketing Coordinator

About Collaborative Summer Library Program

CSLP is a leading national non-profit that creates an annual summer reading program for public libraries. We are an organization supported by a strong volunteer base that includes the Executive Board, State Representatives, and library staff. Front line public library staff, as well as state library consultants, prepare for summer reading year-round in order to provide quality programs at a low cost to all of our 14,000 member libraries across the United States and its territories. We continually seek to improve the summer reading experience for both the staff and patrons of public libraries through our products, artwork, and partnerships for the children, teens, and adults we serve in our communities.

Mission: CSLP empowers libraries to foster community by collaborating with libraries to create an inclusive literacy-based program that is enjoyable for all ages, providing a reproducible program with a unified theme, sharing resources and offering professional support.

Do you love libraries and summer reading? We're seeking a future summer reading influencer!

Position Details: Part-Time / 20 Hours Weekly / Remote

Job Summary

The Marketing Coordinator is responsible for supporting CSLP's marketing, communications, and promotional efforts across multiple platforms. This position works closely with the Executive Director, staff, volunteer committees and partners to promote CSLP, its annual summer reading themes, professional development opportunities, products, and services. The ideal candidate is creative, organized, collaborative, and comfortable working independently in a remote environment.

Essential Functions

• Develop and maintain a year-round social media content calendar.
• Create and schedule content across social media platforms including Facebook, Instagram, and other emerging platforms.
• Design graphics, promotional materials, and social media assets using Canva and other related tools.
• Create and curate short-form video content and social media reels.
• Draft marketing copy for social media posts, newsletters, website content, and promotional campaigns.
• Coordinate annual theme marketing campaigns and promotional initiatives.
• Assist with email marketing campaigns using Mailchimp.
• Monitor social media engagement and respond to inquiries as appropriate.
• Maintain and organize marketing assets, templates, and digital resources.
• Update website content and assist with digital communications.
• Coordinate promotional activities with CSLP committees, partners, vendors, and artists.
• Track marketing analytics and prepare performance reports.
• Assist with conference promotion, webinars, and virtual events.
• Support CSLP's online store through promotional campaigns and product marketing.
• Some travel to conferences and events to represent CSLP at the state and national level.
• Perform other marketing and communications duties as assigned.

Education and Experience

• Bachelor's degree in Marketing, Communications, Public Relations, Graphic Design, Journalism, or a related field preferred. Relevant experience may be substituted for education.
• Minimum of two years of professional experience in marketing, communications, social media management, or related work.
• Experience creating content for social media platforms.
• Experience using Canva, Adobe products or similar graphic design software.
• Experience with email marketing platforms such as Mailchimp.
• Experience working remotely is preferred.
• Experience working with nonprofit organizations, libraries, literacy programs, or educational organizations is desirable.
• Basic video editing experience preferred.

Required Knowledge, Skills, and Abilities

Marketing & Communications

• Demonstrates proficiency in developing and executing marketing campaigns.
• Ability to create engaging content tailored to multiple audiences.
• Understanding of social media best practices and trends.
• Ability to maintain brand consistency across platforms.

Technology

• Intermediate to advanced knowledge of Canva.
• Proficiency with Microsoft Office 365 applications.
• Ability to organize and manage files using Google Workspace.
• Familiarity with Mailchimp or similar email marketing software.
• Experience with WordPress and WooCommerce preferred.
• Strong computer literacy and ability to quickly learn new software and tools.

Communication

• Excellent written and verbal communication skills.
• Strong editing and proofreading abilities.
• Ability to effectively communicate with staff, volunteers, member libraries, vendors, and partners.
• Ability to adapt messaging for different audiences and platforms.

Project Management

• Strong organizational skills and attention to detail.
• Ability to manage multiple projects simultaneously.
• Ability to meet deadlines while working independently.
• Demonstrates initiative and strong follow-through.

Customer Service & Collaboration

• Demonstrates professional and collaborative interactions with staff, volunteers, and customers.
• Ability to work effectively with committees and diverse stakeholders.
• Ability to adapt to changing priorities and deadlines.

Other Requirements

• High-speed internet and a dedicated home office setup (technology stipend provided).
• Some travel, evening, or occasional weekend work may be required.

Additional Details & How to Apply

Part-time schedule averaging 20 hours per week, Monday through Friday, with flexible scheduling.

Pay: $25.00 - $30.00 per hour

Benefits Include:

• Healthcare reimbursement account (up to $6,000 annually) OR equivalent retirement contribution.
• Paid Time Off (PTO): 100 hours per calendar year, prorated.
• Flexible schedule.
• Remote work environment.
• Professional development opportunities.
• 401(k).

Please upload a resume and cover letter addressing your skills. Please also email two examples of non-AI-generated marketing, social media, or design work to the Executive Director, Dawn Krause, at [email protected]

Background check required. CSLP is an equal opportunity employer.