Vice President of Global Growth Marketing

Role Overview

The VP of Growth Marketing leads the strategy and execution of Quantum Metric's global demand generation engine. This leader owns the systems, programs, and teams responsible for generating and accelerating pipeline across enterprise accounts.

This role sits at the center of the go-to-market motion, partnering closely with Sales, Product Marketing, Customer Success, and Revenue Operations to translate company strategy into scalable growth programs. You will lead a multi-disciplinary team responsible for campaign strategy, digital marketing, field marketing, website and conversion optimization, marketing operations, and analytics; ensuring the organization delivers predictable, measurable pipeline growth.

You'll not only work with some of the world's most recognized brands, but build lasting relationships. This leader will play a critical role in building the company's market presence and ensuring Quantum Metric is recognized as a category leader in digital analytics.

What Success Looks Like in Year 1

• Optimize and grow a predictable pipeline generation engine across digital, events and account-based programs.
• Increase marketing influence across early-stage opportunities and accelerate deal velocity.
• Strengthen alignment between Marketing and Sales through shared revenue accountability.
• Scale a high-performing growth marketing team capable of supporting the company's next phase of growth.

Key Responsibilities

Pipeline Generation & Strategy

• Lead the company's global marketing pipeline generation strategy across digital, campaigns, field, ABM, and outbound channels.
• Identify opportunities to accelerate deal velocity through targeted marketing engagement across the funnel.
• Partner with Sales leadership to align marketing investment with revenue priorities and account strategy.

Team Leadership & Development

• Manage and develop a high-performing team across:
  • Integrated Campaigns
  • Digital Marketing
  • Events & Field Marketing
  • Website & Conversion Optimization
  • Marketing Operations
  • Marketing Analytics
• Establish clear performance frameworks, operational rigor, and accountability across the organization.
• Foster a culture of experimentation, measurement, and continuous improvement.

Digital Demand & Market Presence

• Own the company's digital demand engine including paid media, organic search, AI search, and website performance.
• Lead the evolution of the company's website into a high-performing demand capture and conversion platform as well as enterprise research hub.
• Drive thought leadership and digital presence that establishes Quantum Metric as the leader in digital analytics.

Measurement & Operations

• Establish rigorous measurement frameworks connecting marketing investment to pipeline and revenue impact.
• Partner with Revenue Operations to ensure accurate attribution, funnel visibility, and forecasting alignment.

Account-Based Marketing & Expansion

• Develop programs that drive engagement within target accounts and accelerate deal progression.
• Partner with Customer Success and GTM teams to drive expansion and adoption across existing customers.

Budget & Financial Planning

• Own the annual and quarterly marketing budget planning process, ensuring investments align with company growth targets and revenue objectives.
• Partner closely with Finance and executive leadership to develop marketing forecasts tied to pipeline generation and revenue outcomes.
• Manage ongoing budget reconciliation, ensuring accurate tracking of marketing investments and performance across programs and channels.
• Continuously optimize marketing investment allocation across programs, channels, and geographies to maximize business impact.

Benefits

• Comprehensive health plan: Medical, dental, vision, and mental health with 99% of the medical base plan paid by the company.
• Commitment to learning: Grow both professionally and personally with coaching, mentorship, and other learning opportunities.
• Unlimited PTO: Instead of a fixed number of paid vacation days each year, employees can take the time they need.
• Company equity: We're passionate about our work and want everyone to feel ownership over what we do here.
• 401(k) matching: Employees can invest in their futures with our 3% 401(k) matching program.
• Flexible work: Though we're remote first, we have dedicated offices in Denver, Colorado Springs, Chicago, London, Frankfurt, and Madrid.
• Quantum Recharge: After 3 years, employees are given a sabbatical where they can disconnect for 3 weeks.
• Home office + internet stipend: We offer a one-time work from home stipend and a monthly stipend to cover internet costs.