Marketing Lead

Job summary

United States

Marketing

Work model

Fully remote

Only US

4 weeks ago

Job description

Growth Marketing Lead - Digital Commerce

Steer the end-to-end growth strategy for a high-priority, multi-channel digital platform backed by a global supply chain titan. This is your chance to build a marketing ecosystem from the ground up, commanding a high-impact budget while enjoying the autonomy of a remote workspace.

As the Growth Marketing Lead, you will define and execute the quarterly marketing strategy to accelerate customer acquisition and retention for an evolving B2B/B2C digital commerce platform. Working within a Fortune 100 foodservice and distribution leader, you will own the full marketing footprint across digital campaigns, CRM lifecycle management, paid media, and localized activations. This is a 6-month contract position with strong extension potential, operating fully remote on Central Standard Time (CST) with strategic travel to the Houston headquarters during your second week and as requested.

What You'll Do

Architect annual and quarterly growth strategies that directly drive customer acquisition, retention, and platform revenue.
Own the end-to-end campaign lifecycle, designing a structured test-and-learn roadmap to evaluate pilots, promotions, and digital activations.
Optimize a multi-channel digital ecosystem encompassing advanced CRM workflows, email segmentation, paid media budgets, and social content.
Bridge the gap between marketing and field execution by equipping sales and store operations teams with localized insights and lead-generation tools.
Establish a comprehensive marketing measurement framework to track critical performance metrics, including Customer Acquisition Cost (CAC) and Customer Lifetime Value (LTV).

What You Bring

10+ years of progressive marketing experience, with a definitive track record of owning full-scale, multi-channel growth strategies.
Deep technical expertise in CRM platforms, lifecycle marketing, digital advertising, and performance analytics tools.
A highly analytical mindset capable of translating raw customer insights and attribution models into high-yielding promotional strategies.
Exceptional stakeholder management skills with proven success aligning cross-functional teams like Sales, Merchandising, and Revenue Management.
A true builder mindset that thrives on creating structure, playbook documentation, and scalability out of evolving environments.

Why This Role

Enterprise Scale, Initiative Agility: Experience the massive stability and resources of a global Fortune 100 organization combined with the creative freedom of scaling a fresh digital business line.
True Blueprint Ownership: You aren't just inheriting an established routine; you are actively writing the playbook, designing the testing frameworks, and proving marketing ROI directly to executive leadership.
High-Yield Career Equity: Driving a digital transformation of this scale for an industry leader provides immediate, heavy-hitting bullet points for your long-term professional portfolio.