Serv, a global executive recruitment partner, is hiring on behalf of our client, Thanks for Visiting, for a Marketing Manager.
Join the Team:
Thanks for Visiting helps women build successful short-term rental businesses through education, coaching, and proven systems. The team is passionate about helping their community achieve meaningful results while fostering a collaborative, high-performing culture. This is an exciting opportunity to make a significant impact by taking ownership of the company's marketing strategy, building scalable systems, and driving measurable business growth.
To learn more please visit: https://thanksforvisiting.com/...
Responsibilities:
If you are a marketing leader who thrives on building systems, testing new ideas, and creating measurable business impact, this is an opportunity to take ownership of a growing brand's marketing function. You will partner closely with leadership to strengthen lead generation, optimize customer journeys, improve conversion throughout the funnel, and lead external marketing partners while remaining hands-on in execution.
This role includes:
- Own and lead the company's marketing strategy across lead generation, email marketing, funnels, and conversion optimization.
- Develop and continuously test high-performing marketing hooks, messaging, and copy that attracts the ideal customer.
- Build, optimize, and own email segmentation, automation, and customer journeys.
- Analyze marketing performance and proactively recommend improvements based on data and testing.
- Lead and manage external marketing partners, including paid advertising, Instagram execution, website vendors, and other contractors.
- Partner closely with leadership on YouTube and podcast marketing initiatives while prioritizing performance marketing improvements.
- Optimize landing pages, sales pages, and funnel performance to improve conversion rates.
- Build scalable marketing systems and processes that support long-term growth.
- Stay current on marketing trends, consumer behavior, and emerging best practices while rapidly testing new ideas.
- Leverage AI responsibly to improve efficiency while ensuring all strategy, creativity, and final work reflects original human thinking.
- Roll up your sleeves and execute alongside the team rather than operating solely at a strategic level.
- Present recommendations, insights, and performance updates to leadership with confidence and ownership.
Qualifications
- Proven experience leading marketing strategy while remaining hands-on in execution.
- Strong copywriting skills with demonstrated success creating compelling hooks and messaging.
- Experience building and optimizing marketing funnels and email marketing systems.
- Strong understanding of customer journey mapping, segmentation, and conversion optimization.
- Experience managing external vendors, contractors, or agency partners.
- Comfortable operating in a fast-paced, entrepreneurial environment with changing priorities.
- Strong analytical mindset with a passion for experimentation and continuous improvement.
- Experience using AI tools to improve efficiency while maintaining originality and strategic thinking.
- Highly organized with strong project management and communication skills.
- Leadership experience or a desire to grow into a larger marketing leadership role.
Our Ideal Teammate Is Someone Who:
- Is hungry to build something meaningful and take pride in measurable before-and-after results.
- Thinks strategically while also enjoying hands-on execution.
- Loves testing ideas, learning quickly, and adapting to changing marketing trends.
- Takes ownership and continuously looks for opportunities to improve systems and performance.
- Is proactive and accountable.
- Communicates with clarity and confidence.
- Is highly organized and dependable.
- Embraces learning, feedback, and continuous growth.
- Enjoys collaborating with a close-knit, relationship-focused team.
- Looks forward to participating in team offsites and building strong connections with colleagues.
Compensation: 120K base
Location: Remote
