Direct Mail Marketing Consultant

Overview

We are seeking a highly strategic and execution-focused Direct Mail Marketing Sr. Consultant to lead end-to-end campaign development and optimization. This role requires a data-driven marketer with deep expertise in direct mail and multichannel campaigns, strong financial and project management skills, and the ability to influence cross-functional stakeholders.

Key Responsibilities

• Develop and execute direct mail and integrated marketing campaigns from strategy through analysis.
• Build annual marketing plans aligned to revenue, growth, and customer lifecycle objectives.
• Lead campaign planning, segmentation, targeting, personalization, and testing strategies.
• Manage end-to-end campaign execution, including creative development, data delivery, and production timelines.
• Analyze campaign performance and customer data to drive actionable insights and improve ROI.
• Oversee marketing budgets, forecasts, purchase orders, and financial reporting (Workfront, Ariba).
• Coordinate with cross-functional partners (Marketing, Legal, Product, Operations, and external vendors).
• Manage vendor relationships, agency performance, and campaign execution workflows.
• Ensure brand consistency, compliance, and effective product positioning across all materials.

Core Qualifications

• 5+ years of experience in direct mail and multichannel marketing.
• Strong expertise in campaign execution, segmentation, and personalization strategies.
• Proven ability to manage end-to-end campaigns and multiple concurrent initiatives.
• Advanced analytical skills with ability to translate data into insights and actions.
• Experience managing budgets, ROI tracking, and financial processes.
• Strong project management and cross-functional collaboration skills.
• Excellent communication and stakeholder management abilities.
• Proficiency in Microsoft Office, Workfront, and Ariba.

Preferred Qualifications

• Master's degree in Marketing, Business, or related field.
• Experience in financial services or other regulated industries.

Ideal Candidate

• Strategic thinker with strong execution skills.
• Highly data-driven and ROI-focused.
• Experienced in direct mail and integrated campaigns.
• Skilled in project, budget, and stakeholder management.
• Comfortable leading cross-functional workstreams and mentoring junior team members.

Job Type & Location

This is a Contract position based out of Atlanta, GA. This is a fully remote position.

Pay and Benefits

The pay range for this position is $45.00 - $47.00/hr.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include:

• Medical, dental & vision
• Critical Illness, Accident, and Hospital
• 401(k) Retirement Plan
• Life Insurance
• Short and long-term disability
• Health Spending Account (HSA)
• Transportation benefits
• Employee Assistance Program
• Time Off/Leave

Application Deadline

This position is anticipated to close on Jun 24, 2026.

About TEKsystems

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. TEKsystems is an equal opportunity employer.