Job description
Job Summary
I am seeking a dynamic and enthusiastic Social Media and Marketing Coordinator to promote and grow my studio. In this role, you will craft compelling content, manage social media channels, and implement innovative marketing strategies that engage audiences and drive growth. Creativity, an analytical mindset, and passion for digital marketing will be crucial to the success of this role. This paid position is a very basic, grass roots position for a 1-person company. I am not looking for the "ultimate professional". This position may be perfect for a student with fresh ideas who is looking for an opportunity to prove themselves, and wants to grow along with the studio!
Duties
- Develop and execute comprehensive social media marketing campaigns across platforms such as Facebook, Instagram, X, LinkedIn, and others to increase brand awareness and engagement.
- Create visually appealing graphics, videos, and photography to support marketing initiatives.
- Manage social listening tools to monitor brand reputation, industry trends, and customer feedback in real-time.
- Track performance metrics, and maintaining consistent content calendars.
- Conduct keyword research and optimize content for SEO to enhance online visibility and web traffic.
- Analyze web analytics tools to measure campaign effectiveness and inform future strategies.
- Oversee Facebook Advertising campaigns to target specific audiences effectively while managing budgets for maximum ROI.
- Engage in relationship management by gaining and interacting with followers, responding to inquiries promptly, and building brand awareness.
- Researches public spaces/events for classes/presence
Experience
- Proven experience in social media management or digital marketing roles
- Familiarity with SEO best practices, keyword research techniques, and web analytics tools
- Knowledge of Facebook Advertising platform for creating targeted ad campaigns that align with marketing goals.
- Ability to produce high-quality visual content
- Excellent proofreading skills to ensure all content is accurate, engaging, and aligned with brand voice.
Compensation and Location
- Pay: $15.00 per hour
- Work Location: Remote