Prestige Consumer Healthcare is a company that focuses on product innovation and quality in the over-the-counter healthcare and women's health categories to better improve the lives of our customers and their world. For generations, our trusted brands have helped consumers care for themselves and their loved ones. We are one of the largest independent providers of over-the-counter products in North America.
Job Summary
The Senior Brand Manager, Innovation is responsible for leading and managing new products and commercial innovation for one of our core OTC categories. The individual must be able to work in a fast-paced environment with an emphasis on collective, collaborative teamwork. This individual will be responsible for all levels of innovation relating to the category and brands (both new to market products and enhancements to existing product lines).
Major Responsibilities/Activities
Pipeline Development
- Develop a pipeline of new products, claims and commercial innovation for one of our core OTC categories that drive topline and profit growth and is aligned with the overall brand vision.
- Work collaboratively with new product technical development, base brand management, sales, and other cross functional teams to ensure overall pipeline feasibility.
Brand Strategy
- Work collaboratively with the base brand teams to develop and evolve brand strategy as required to enable a steady path to growth.
- Strategy development will include modifying the overall brand vision as applicable, new product pipeline development, claims work, and supporting research.
- Play an integral role in the long-range planning for the brands.
Pipeline Management and Execution
- Manage the day-to-day development needs of the portfolio, coordinating with project management and other cross functional team members to ensure all barriers are overcome to the timely launch of initiatives.
- Responsible for NPD pricing strategy, P&L development, package graphics, claims and claim substantiation and will lead NPD initiatives through Prestige's Stage Gate process.
Sales Support
- Work in coordination with sales to develop all materials required to ensure effective sell-in of new products including but not limited to joint development of sales strategies, sales presentations, sales samples, presence at sales meetings (both internal and customer facing) as applicable, and scout call support.
Forecasting
- Lead the development and alignment of new product forecasts in coordination with research, base brand, sales and the forecasting team for the purposes of accurate production and financial planning.
Marketing Support
- Support base brand efforts to drive trial and the ongoing growth of new initiatives through the development of effective claims and marketing tactics drawing on relevant new product and consumer insights.
Qualifications
- Bachelor's degree or MBA in marketing.
- Minimum 8 years' brand/product management experience (base business or NPD role).
Required Skills/Abilities
- Demonstrated leadership and team skills.
- Strategic thinking skills.
- Analytical and problem-solving skills.
- Strong communication and influence skills.
- Energized by an entrepreneurial environment.
- Successful track record of leading cross-functional teams.
- High proficiency in computer skills, including Microsoft Office.
Additional Information
- Travel: 10% ability to travel via car, plane, rail.
- Work Hours: 40 hours per week.
- Compensation: $155,000.00 - $170,000.00 Annually.
- Hybrid Work: We follow a Hybrid work schedule. All applicants must be able to work in our Tarrytown office Tues/Wed/Thurs (remote on Mon/Fri).
- No Sponsorship: Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
- Physical Demands & Work Environment: Standard office environment with moderate noise levels. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.