Search Engine Strategist (Remote) Search Engine Optimization (SEO), Pay Per Click (PPC), Ai Search (AEO), Video & Social Media

Why This Role Is Different

This is not a typical SEO role.

At Ten Golden Rules, you will operate inside a high-performance, EOS-driven company supporting the search and strategy engine of one of the most innovative digital marketing agencies serving law firms across North America.

We are:

• Leaders in Search Engine Optimization (SEO), Pay Per Click (PPC), Ai-driven marketing (AEO, GEO), and legal growth strategy
• A company built on Entrepreneurial Operating System (EOS)---clear priorities, accountability, and execution
• Focused on one niche: Digital Marketing & Growth Strategy for Law Firms
• Known for innovation: testing, refining, and scaling what works in highly competitive markets

What You Get

• 100% remote + flexible schedule
• Clear path to Manager
• Direct access to Leadership Team
• Work at the forefront of Ai, search, and legal marketing
• Training, coaching, and conference opportunities
• Global, English-speaking team
• Competitive compensation + performance bonuses

Benefits

• 100% Remote Work Environment
• Opportunity to attend industry conferences and company live events
• Work directly with a high-performing, award-winning team
• Exposure to cutting-edge Ai (Artificial Intelligence) marketing strategies
• Career growth within a fast-scaling, niche-focused agency

Compensation

• Salary: $65,000 -- $75,000 (based on experience)
• Unlimited PTO
• Bonus & Commission Opportunities

Purpose / Cause / Passion

To Win and Be the Best

Our Niche

Digital Marketing & Growth Strategies for Law Firms

Our Core Values (EOS)

• Make it Fun and Easy -- We create a positive, efficient experience for clients and teammates
• Expect Excellence -- High standards, no excuses, no complaints
• Own It & Solve It -- Take responsibility and find solutions
• Lead the Trends / Innovate -- Stay ahead with new strategies and technologies

About the Role

Ten Golden Rules is an award-winning digital marketing agency focused exclusively on helping law firms grow. We are performance-driven, constantly testing, refining, and documenting what works.

We are looking for a Search Engine Strategist who combines strong fundamentals with curiosity and innovation---someone who understands traditional Search Engine Optimization (SEO) and Pay Per Click (PPC), while actively exploring Ai-driven search, Answer Engine Optimization (AEO), and emerging trends.

This role is ideal for someone who thrives in a fast-paced environment, enjoys solving complex marketing challenges, and can manage multiple initiatives while maintaining high attention to detail.

Key Responsibilities

• Develop and execute Search Engine Optimization (SEO) strategies across client accounts
• Manage and optimize Pay Per Click (PPC) campaigns, including Google Ads
• Oversee Google Screened Local Service Ads (LSA) performance
• Implement Local SEO strategies, including Google Business Profile (GBP) optimization
• Conduct technical SEO audits (site speed, architecture, indexing, mobile performance)
• Lead content strategy aligned with search intent and Ai-driven results
• Execute white-hat link-building strategies
• Analyze performance using Google Analytics, Search Console, and reporting tools
• Identify and test new Ai (Artificial Intelligence) tools and workflows
• Collaborate with internal teams on website launches, optimization, and reporting
• Manage multiple projects simultaneously with strong organization and accountability

Core Competencies

• Strong understanding of Search Engine Optimization (SEO) fundamentals
• Experience with Pay Per Click (PPC) and Google Ads management
• Knowledge of Local SEO and Google Business Profile (GBP) optimization
• Familiarity with Google Screened Local Service Ads (LSA)
• Analytical mindset with strong reporting and data interpretation skills
• High attention to detail and ability to work fast and manage a large workload
• Strong work ethic and accountability

Preferred Skills & Qualifications

• Experience with technical SEO (site speed, mobile optimization, architecture)
• Basic knowledge of HTML/CSS and website development
• Understanding of conversion rate optimization (CRO) principles
• Experience with SEO testing and experimentation
• Familiarity with social media marketing and its impact on search
• Strong project management and organizational skills
• Passion for innovation and leveraging Ai (Artificial Intelligence)
• Commitment to continuous learning and self-development
• Previous experience in an SEO or search marketing role required

What Success Looks Like

• Improved rankings, traffic, and conversions across client accounts
• Strong execution of SEO, PPC, and LSA strategies
• Consistent testing and implementation of new ideas
• Clear, actionable reporting and insights
• Contribution to agency best practices and innovation